Confessions of a Serial Rewriter: My Editing Process Explained
How I rewrote my blog 17 times and still hit publish.
đȘ© When writing stopped feeling like an escape and started feeling like pressure, I had to re-learn how to edit my workâwithout editing out my soul.
đ§Ł The Fire Exit
Writing has always been my escape route. My cozy little fire exit from the noise of the world. The blank page never judged, never interrupted. It was just me, my thoughts, and the sound of my fingers typing fast enough to outrun self-doubt.
Lately, Iâve scrapped more blog posts than Iâve publishedânot because they were bad, but because they didnât sound like me anymore.
Somewhere along the way, that âescape from realityâ hobby of mine turned into a source of pressure. And if you’re wondering howâor whyâlet me explain. If youâve made it this far, thank you. If you didnât, well⊠maybe I am doing something wrong. Because everywhere I looked, everyone seemed to be telling me the same thing:
I was blogging wrong.
đž When Writing Becomes Pressure
If I wanted to be âsuccessful,â I had to write about how and where to make money. If I wasnât talking about monetizing my content in 2025,
I was wasting my time.
Suddenly, the blog I built as a space for happy little things felt like it needed to become an ATM.
đłïž The Blog That Became a Burden
The pressure of writing for an audience I wasnât even thinking of finally caught up with me.
Sips and Scars, my cozy little place on the internet, began to feel like a hole I was trapped in. Nobody wanted to read about my obsession with Dramione fanfics. Or my Sunday-night journal prompts.
Or my rambling but heartfelt thoughts on writing, healing, and trying again.
A place I once imagined as the kind of soft, quiet café you stumble into and never want to leave⊠invited nobody in.
People clicked away before they even made it through the homepage. I would lie in bed wondering why no one wanted to connect anymore.
Why didnât people care? Was storytelling dead? Was vulnerability passĂ©?
Maybe they were right.
Maybe blogs feel like touching grass only to me.
đ Avoidance, Self-Doubt, and the Silent Edits
So I did what any burnt-out blog girlie would do. I avoided my website like it was my biggest fear. I rewrote posts again and again, trying to find the perfect blend of real and relevant. I thought about taking SEO courses. I debated posting listicles.
I stared at the blinking cursor with all the enthusiasm of a soggy sandwich.
I didnât want to cave in. I didnât want to reduce something that once felt sacred into a monetization funnel.
Because to me, writing is a craft before it is a commodity.
It always has been.
And donât get me wrongâI get it. The internet is a business. People have bills. We want to get paid. But I felt this quiet panic creeping in
every time I read another âHow to monetize your blogâ post.
As if all the joy I had in writing needed to be swapped for strategy, stats, and search engine sorcery.
Suddenly, the blog that used to feel like a warm hug started to feel like a pitch deck.
đ When the Brand is You
One night, I stared at the blinking cursor for two hours. Just vibes, self-loathing, and the occasional panic snack. and that’s when I realized: I was building a personal brand.
I know what you might be thinkingâ âThis girl has definitely lost the plot.â
But hear me out. When that fear took over me, what I failed to understand was this:
Sips and Scars is literally me. It is my personality, my character, and me as a brand. It is a portfolio of me, myself, and I.
Instead of choosing between writing data or dreams, I realized:
Iâm allowed to be both a writer and a strategist.
I donât have to choose.
I can write stories that feel like warm socks on a rainy day
and stories that teach someone how to build their brand.
I can write about heartbreak and engagement rates.
I can rewrite for clarity without losing my voice.
đ So, Whatâs My Editing Process Really Like?
1. Write badly on purpose. I donât wait for perfection. I let the first draft be honest, messy, human.
2. Read it like Iâm the reader. Would I feel something here? Would I want to stay?
3. Rewrite until it feels like me again. Not what the algorithm wants. Not what the rules say. Just what sounds true.
4. Thenâyesâadd strategy. Once the story is solid, I think about structure, headlines, keywords, or ways to share it on different platforms.
5. Final read-through: If I donât smile, pause, or sigh at least once, itâs not done yet.
đ§ Why Editing Became Survival
Editing has become my way of survival in this chaotic blogging world. It’s the only tool I have to carve out a space for myself, to reclaim my voice, and to remind myself that Iâm allowed to write what feels true. Through every edit, Iâm slowly rediscovering why I started this journey in the first place: to be real, to connect, and to share stories that matterâno matter what the algorithms say.
đ Let’s Talk
Have you ever felt like your creativity was getting swallowed by strategy?
Have you ever stopped writing something just because it didnât feel âmarketableâ?
In case you’re feeling this too…Letâs talk.
Leave a comment, or DM me on Instagramâ Iâm always down for cozy creative chats đ